From jwei at vocus.com Wed Apr 18 15:53:14 2007 From: jwei at vocus.com (Jiyan Wei) Date: Wed, 18 Apr 2007 11:53:14 -0400 Subject: [SMC-WashingtonDC] Vocus hosting Webinar this month Message-ID: <9A1611D3479AEA43BD6548E380889F43C9B532@vimdexch2.VOCUSINC.COM> Hey guys, Vocus is hosting a free Webinar on social media. I figured I would pass on the info: http://vocuspr.vocus.com/VocusPR30/Newsroom/Query.aspx?SiteName=NewVocus &Entity=Opportunity&SF_Opportunity_OpportunityID_EQ=375217&XSL=Event&Cac he=True&Header=Events Also I recently finished a white paper on social media that you can get without registering through my blog - http://etherbreather.com/?p=65 See you guys at the next meeting. Jiyan Wei Vocus, Inc. (p) (301) 918-6433 jwei at vocus.com -------------- next part -------------- An HTML attachment was scrubbed... URL: http://lists.socialmediaclubmail.com/pipermail/smc-washingtondc/attachments/20070418/84534428/attachment.html From jwei at vocus.com Fri Apr 27 14:49:59 2007 From: jwei at vocus.com (Jiyan Wei) Date: Fri, 27 Apr 2007 10:49:59 -0400 Subject: [SMC-WashingtonDC] Interactive / Social media job openings at Vocus Message-ID: <9A1611D3479AEA43BD6548E380889F43B3AADA@vimdexch2.VOCUSINC.COM> Hey guys, There are a couple of job openings that are social media oriented at Vocus: ____________________________________________________________ Job 1: SENIOR MEDIA RESEARCHER - ONLINE Immediate full-time opening for individual with excellent research and writing skills. Job involves conducting internet and telephone research to maintain large media database and contributing articles to weekly newsletter. Individuals applying must have 2-3 years experience writing/editing with an online publication or content-producing website as well as passionate interest in the evolution of the Internet. Ideal candidate will possess an awareness of blogs, social network sites and news portals. College degree, general understanding of public relations and knowledge of U.S. media and journalism required. Additionally, experience navigating software applications, fast and accurate typing skills, attention to detail and ability to work in a fast-paced environment are required. Job does not involve HTML scripting or web design. Position is at our Media Research Center in College Park, Maryland. Benefits include: Medical, Dental, Vision insurance options, Matching 401(k), Vacation, Sick, Holidays, Flex Spending, Short Term Disability, Long Term Disability, Life Insurance Vocus (NASDAQ: VOCS) is a leading provider of on-demand software for corporate communications and public relations. Our web-based software helps customers manage media relations, news monitoring and analysis, interactive email campaigns, online newsrooms, and government relations activities. Please submit your resume and salary requirements via email to bcoleman at vocus.com . ____________________________________________________________ Job 2: Online Marketing Manager: We are looking for an enthusiastic, results-oriented individual to join our marketing team. A successful candidate will thrive in a fast paced environment, possess the ability to creatively solve problems and think on their feet. This key person will need to possess superior communication skills and be able to manage campaigns and vendors. We are seeking a person with hands-on experience with email campaign management software and/or paid search campaign management, and is knowledgeable about online marketing best practices, A/B testing, and CANSPAM. The Online Marketing Manager will assist with the development and management of online marketing programs. Responsibilities include: -Develop and execute on-line campaigns to generate leads and support for our direct sales team including email and online marketing -Track web statistics and codes using web tracking software such as Omniture/Site Catalyst (preferred but not required) -Manage campaign budgets and set goals for all activities. Monitor and report campaign results (leads and revenue) to senior management. -Analyze and report on ongoing Internet marketing activities, providing detailed ROI analysis and lead forecasting. -Day-to-day management of Internet Marketing agencies and vendors. -Develop, test, and analyze within paid search, e.g. keywords, titles, descriptions, bidding strategies and landing pages, to maximize results, drive volume, and hit targets -Test and optimize email marketing campaigns to inhouse and outside lists -The position will work closely with groups across the company including members of the marketing team and product management. Qualifications: -3 -6 years of online marketing experience, preferably in a direct response or sales-oriented environment -Experience in building and managing paid search campaigns and/or developing and managing email marketing campaigns -Understanding of relevant Web metrics and proven track record supported with examples of successful campaigns. -Bright, energetic, highly motivated self-starter with experience in a fast-paced, results oriented organization. -Strong written and verbal communication skills -Superior strategic thinking and demonstrated analytical skills. Previous role in a fast-paced, results-driven organization -Bachelor's degree in marketing, communications or related field -B to B marketing experience is a plus Please submit your resume and salary requirements via email to cshilling at vocus.com Regards, Jiyan